How My Health Struggles Led to the Birth of a Healthier Alternative
By: Ilana Friedman, Founder of TUSOL Wellness
Published: September 5, 2024
When your health is failing, nothing else seems to matter.
Thatโs the reality I faced a few years ago when my health hit a rock bottom, and it forced me to find a better wayโone that would eventually become TUSOL Wellness....
At 25, I was living my dream, working in the world of 3 Michelin Star restaurants in Napa Valley. From the outside, it looked like I had it allโa prestigious career surrounded by the finest food and wine. But behind the scenes, my health was deteriorating. Despite my background in nutrition, my body was failing me. I was exhausted by noon, constantly bloated, and my weight was spiraling out of control.
I tried everything to get my health back on track โcrash diets, protein shakes, and extreme workoutsโbut nothing seemed to work.
My health kept getting worse, and I knew something had to change. I was living in Napa, a place where wellness wasnโt a priority, and I felt trapped in a cycle of poor health and stress.
Thatโs when I made the difficult decision to step away from my culinary career and focus on healing myself. I moved back to my hometown of Malibu, hoping to find answers.
But even there, the advice from my doctor was frankly inadequate as they wanted to turn to prescription medication to address the issues....
... it was clear that conventional medicine wasnโt going to solve my health problems.
So I began exploring alternative approaches, turning to Traditional Chinese Medicine (TCM) and Ayurveda. These ancient practices introduced me to a new way of thinking about health. I realized that my body needed more than what I was getting from my seemingly โhealthyโ diet. I needed to nourish my cells with a specific combination of nutrients, enzymes, and superfoods that I wasnโt finding in the healthy food in grocery stores.
Following the guidance of my TCM doctor...
I started blending my own smoothies as daily meal replacements, packed with the right organic superfood and adaptogenic ingredients to support my body.
The transformation was incredibleโmy energy returned, the bloating disappeared, and I began losing the stubborn weight that had been piling on for years.
As my health improved, people around me started noticing. Friends and colleagues were curious about what I was doing, and I began sharing my smoothies with other women.
They experienced the same incredible results, and I knew I was onto something powerful.
Thatโs when TUSOL Wellness was born.
I partnered with a 3 Michelin Star chef I had worked with in Napa to create the best-tasting superfood products on the market.
We focused on using only certified organic ingredients, ensuring that each product contained full therapeutic doses of nutrientsโno fillers, no shortcuts.
We didnโt stop there. We committed to third-party lab testing for purity, transparency, and trust.
We also compiled a list of 15 ingredients we would never use in our products, like artificial flavors, processed sugars, and inflammatory oils, to ensure that every blend was as clean and effective as possible.
Our approach wasnโt easy. It was more expensive to produce, and we knew we were entering a crowded market dominated by big players. But we were determined to do things differentlyโto create products that truly made a difference in peopleโs health.
After over a year of research and development, and more than 100 iterations, we finally launched TUSOL Wellness in 2022 just before the COVID-19 pandemic.
The response was overwhelmingโpeople loved that our products helped them achieve their weight goals, increase their energy, boost immunity, and improve their overall health within just a few weeks.
With our initial success, we expanded our online presence and built a vibrant community around TUSOL. We began selling our products in luxury spas, resorts, and hotels like Aman, Montage, and Auberge, bringing our healing, nourishing nutrition to a wider audience.
Looking back, the challenges we faced only strengthened our resolve.
TUSOL isnโt just a business; itโs a movement toward better health and well-being.
Weโve now served tens of thousands of women, helping them achieve their health goals with our convenient research-backed products.
If youโre anything like me and have felt overwhelmed by the endless choices in the health industry (from supplements to shakes to powders), let me assure youโthere is a better way.
TUSOL was created for those who are ready to invest in their long-term well-being. Iโve walked this path, and I know how powerful it is to finally find something that works.
I invite you to start your journey with TUSOL today and experience the transformation that comes from truly nourishing your body deeply on a cellular level. Your health is worth it, and so are you.
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